A television does not always have to look like a traditional electronic appliance. Samsung The Frame TV is designed to combine entertainment with interior decoration, allowing your television to become a digital artwork when you are not watching movies, sports or shows.
With its slim picture-frame-inspired design, Art Mode, anti-reflection technology and customizable bezels, The Frame is designed for customers who want their TV to complement their home rather than dominate the room.
For 2026, Samsung offers The Frame in several large-screen sizes, including 55-inch tv, 65-inch tv, 75-inch and 85-inch tv, making it suitable for bedrooms, apartments, family living rooms and large entertainment spaces.
What Makes Samsung The Frame Different?
The biggest difference between The Frame and a conventional television is what happens when you stop watching TV.
Instead of displaying a black screen, Art Mode allows the screen to display artwork or personal photographs. Samsung designed The Frame specifically around this concept, giving the television a gallery-inspired appearance.
The TV can therefore become part of your interior design. You can display paintings, photography, digital artwork or your own memories when the television is not being used for entertainment.
Samsung The Frame 55 Inch: Perfect for Smaller Spaces
The 55-inch The Frame is an excellent size for apartments, bedrooms, dining areas and medium-sized living rooms.
It provides a large 4K screen while maintaining the distinctive Frame design. The 2026 55-inch LS03HE features QLED 4K technology, a 144Hz refresh rate with VRR support, Quantum HDR and Samsung's NQ4 AI Gen2 Processor.
Its relatively compact size also makes it easier to integrate with existing furniture and wall decoration.
Samsung The Frame 65 Inch: A Balanced Choice
The 65-inch Samsung The Frame offers a larger viewing area while remaining suitable for many modern living rooms.
This size can be particularly attractive for families who want a TV for movies, sports, streaming and gaming but also want the screen to look like artwork when it is not being used.
The Frame's slim profile and picture-frame styling can make a 65-inch screen feel more like a decorative wall feature than a conventional television.
Samsung The Frame 75 Inch: Big-Screen Entertainment
For larger living rooms, the 75-inch Samsung The Frame provides a much more immersive viewing experience.
The larger screen is suitable for watching movies, football, streaming services and gaming from a greater viewing distance. When Art Mode is activated, the large display can also become a significant visual feature on the wall.
Samsung's Frame design allows customers to choose different bezel finishes, helping the television coordinate with the surrounding interior. Samsung currently lists bezel options including Brown, Teak, White and Sand Gold, although availability can vary by size and market.
Samsung The Frame 85 Inch: A Luxury Large-Screen Experience
The 85-inch The Frame is designed for customers who want an exceptionally large screen without sacrificing interior style.
An 85-inch display can transform a large living room or entertainment area into a home cinema. At the same time, Art Mode means the screen can be used as a large digital artwork display when entertainment is finished.
Samsung's 2026 The Frame range includes 85-inch models, while the broader lineup also extends to 98 inches in selected markets.
QLED 4K Picture Quality
The 2026 standard The Frame uses QLED 4K technology, while the premium Frame Pro uses Neo QLED 4K technology. Samsung's 2026 The Frame uses the NQ4 AI Gen2 Processor and Quantum HDR, with 4K AI Upscaling and advanced picture-processing features.
This means The Frame is not simply a digital picture frame. It is a full smart television capable of handling movies, sports, streaming and gaming.
The 55-inch 2026 model also supports 144Hz refresh rates with VRR and HDMI inputs capable of 4K at 144Hz, making the TV suitable for compatible gaming devices and PCs.
Glare-Free Display for Art and Entertainment
One of The Frame's important features is its Glare Free display technology.
Reflections from windows and indoor lighting can be distracting on conventional televisions. Samsung designed The Frame's anti-reflection technology to reduce those reflections while maintaining colour and brightness.
This is particularly useful in Art Mode because excessive reflections can make artwork look less natural. Samsung says its Glare Free technology is designed to help preserve the visual appearance of artwork while also improving everyday viewing.
Customizable Bezels
Another feature that makes The Frame different is its customizable bezel system.
Depending on the model and market, customers can select different frame colours and styles to match their room. The interchangeable bezel can help the TV blend with furniture, wall colours and other artwork.
This makes The Frame particularly attractive for modern interiors where design is just as important as technology.
Art Mode and Personal Photos
You don't have to use Samsung's artwork collection exclusively.
Samsung allows compatible The Frame models to display your own photos and artwork. Personal images can be transferred using SmartThings or other supported methods, allowing family photographs and personal memories to become part of the room's decoration.
Samsung's Art Store also provides access to curated artwork, although subscription and content availability can vary by region and service.
Which Samsung The Frame Size Should You Choose?
55-inch: Suitable for bedrooms, apartments and medium-sized rooms.
65-inch: A versatile option for family living rooms.
75-inch: Ideal for larger living rooms and immersive movie viewing.
85-inch: Designed for large rooms and customers who want a dramatic big-screen experience.
When choosing your size, consider viewing distance, wall dimensions, furniture placement and whether the TV will be primarily used for entertainment or as a decorative display.
Frequently Asked Questions
What is Samsung The Frame TV?
Samsung The Frame is a smart TV designed to look like a framed artwork when it is not being used for watching television. It features Art Mode, a frame-inspired design and customizable bezel options.
What sizes does Samsung The Frame come in?
The 2026 Samsung The Frame range includes 55-inch, 65-inch, 75-inch and 85-inch models, with additional sizes available in selected markets.
Can Samsung The Frame display my own photos?
Yes. Compatible models allow users to display personal photos and artwork using supported Samsung features and SmartThings.
Does The Frame have 4K resolution?
Yes. The 2026 The Frame uses a 4K UHD resolution of 3840 × 2160 pixels.
Is Samsung The Frame good for gaming?
Yes. Selected 2026 models support features such as 144Hz refresh rates, VRR, FreeSync Premium, ALLM and 4K 144Hz HDMI input. Exact features can vary by model and size.
Does The Frame work well in a bright room?
The Frame includes Glare Free/anti-reflection technology designed to reduce distracting reflections from sunlight and indoor lighting.
Does Samsung The Frame come with a wall mount?
Samsung states that The Frame is supplied with a Slim Fit Wall Mount for supported models, helping the television sit close to the wall and enhance its picture-frame appearance.
Is the 85-inch The Frame suitable for a small room?
An 85-inch TV can be overwhelming in a small room. Before buying, measure your wall and consider your viewing distance. The 55-inch or 65-inch versions may be more practical for smaller spaces.
Final Thoughts
Samsung The Frame is more than a conventional television. It combines 4K QLED entertainment, Art Mode, anti-reflection technology, customizable bezels and a picture-frame-inspired design.
Whether you choose the 55-inch, 65-inch, 75-inch or 85-inch, The Frame can provide a different approach to home entertainment by allowing the television to become part of your interior when you're not watching it.
For customers who want a TV that combines technology, entertainment and interior design, Samsung The Frame offers a distinctive solution for modern homes.
