{"title":"Sony 50\" Smart TV","description":"\u003ch2\u003eDiscover Premium Entertainment with Sony 50 Inch TVs\u003c\/h2\u003e\n\u003cp\u003eUpgrade your viewing experience with our Sony 50 Inch TVs Collection, featuring televisions that combine advanced display technology, intelligent smart features, and elegant design. A 50-inch Sony TV offers the perfect balance between immersive entertainment and practical sizing, making it an excellent choice for modern homes, apartments, bedrooms, offices, and dedicated media spaces.\u003c\/p\u003e\n\u003cp\u003eSony has a long-standing reputation for delivering high-quality televisions with exceptional picture processing, realistic colors, and reliable performance. Whether you are watching your favorite movies, streaming online content, enjoying live sports, or gaming with family and friends, Sony 50 Inch TVs are designed to provide an engaging and detailed viewing experience.\u003c\/p\u003e\n\u003cp\u003eExplore our collection to find Sony Smart TVs that deliver impressive visuals, smart connectivity, and premium entertainment features for every lifestyle.\u003c\/p\u003e\n\u003ch2\u003eThe Perfect Size for Everyday Entertainment\u003c\/h2\u003e\n\u003cp\u003eA 50-inch television provides a spacious display that enhances your entertainment without taking up excessive room. It is an ideal screen size for viewers who want a cinematic experience while maintaining flexibility in placement.\u003c\/p\u003e\n\u003cp\u003eSony 50 Inch TVs are suitable for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eLiving rooms\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBedrooms\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eApartments\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHome offices\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eGaming areas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eGuest rooms\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFamily entertainment spaces\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSmall home theaters\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith Sony's sleek designs and slim bezels, these televisions add a modern touch to any interior while ensuring the focus remains on the stunning display.\u003c\/p\u003e\n\u003ch2\u003eEnjoy Realistic Picture Quality with Sony Technology\u003c\/h2\u003e\n\u003cp\u003eSony televisions are recognized for their exceptional image processing and accurate color reproduction. Every scene is carefully optimized to deliver natural visuals, improved contrast, and enhanced detail, allowing you to enjoy content the way creators intended.\u003c\/p\u003e\n\u003cp\u003eDepending on the model, Sony 50 Inch TVs may feature:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e4K Ultra HD resolution\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLED display technology\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFull Array LED options\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHDR support\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCognitive Processor XR technology\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eXR Triluminos Pro color enhancement\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMotion processing technology\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAdvanced upscaling\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDolby Vision support on selected models\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese technologies work together to produce sharper images, smoother movement, and vibrant colors across movies, sports, streaming platforms, and everyday television content.\u003c\/p\u003e\n\u003ch2\u003eSmart Entertainment at Your Fingertips\u003c\/h2\u003e\n\u003cp\u003eSony 50 Inch Smart TVs provide easy access to a wide world of entertainment through intelligent smart platforms such as Google TV. With a simple interface, you can discover movies, TV shows, apps, and streaming services in one convenient place.\u003c\/p\u003e\n\u003cp\u003eMany Sony Smart TV models offer features including:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eBuilt-in streaming applications\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eGoogle Assistant compatibility\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eVoice search functionality\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eChromecast built-in\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBluetooth connectivity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWireless screen sharing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSmart home device integration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you are watching online content, connecting external devices, or controlling your entertainment with voice commands, Sony Smart TVs provide a smooth and convenient experience.\u003c\/p\u003e\n\u003ch2\u003eDesigned for Movies, Sports, and Gaming\u003c\/h2\u003e\n\u003cp\u003eSony 50 Inch TVs are built to deliver excellent performance across different types of entertainment. Movie enthusiasts can enjoy cinematic visuals with enhanced color accuracy and detailed images, while sports fans can experience smoother motion during fast-paced action.\u003c\/p\u003e\n\u003cp\u003eGamers can benefit from Sony's advanced gaming features available on selected models, including low input lag, HDMI 2.1 support, Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM). These features help create a more responsive and enjoyable gaming experience with compatible consoles.\u003c\/p\u003e\n\u003cp\u003eFrom weekend movie nights to competitive gaming sessions, Sony televisions deliver entertainment that keeps you connected and engaged.\u003c\/p\u003e\n\u003ch2\u003eWhy Choose a Sony 50 Inch TV?\u003c\/h2\u003e\n\u003cp\u003eSony has earned worldwide recognition for innovation, quality, and dependable television technology. A Sony 50 Inch TV is an excellent choice for customers looking for premium features, reliable performance, and impressive picture quality in a versatile screen size.\u003c\/p\u003e\n\u003cp\u003eBenefits of Sony 50 Inch TVs include:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eStunning 4K picture quality on selected models\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAdvanced image processing for realistic visuals\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSmart TV features with easy access to entertainment\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePremium sound technologies on compatible models\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eStylish designs for modern interiors\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eExcellent connectivity options\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSmooth performance for streaming and gaming\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eTrusted reliability from a leading electronics brand\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you are replacing an older television or upgrading your entertainment system, Sony offers models designed to deliver long-lasting enjoyment.\u003c\/p\u003e\n\u003ch2\u003eShop Sony 50 Inch TVs Online\u003c\/h2\u003e\n\u003cp\u003eFind the ideal television for your home with our Sony 50 Inch TVs Collection. We offer carefully selected models that combine advanced technology, smart functionality, and stylish designs to meet the needs of modern viewers.\u003c\/p\u003e\n\u003cp\u003eCompare display features, smart capabilities, connectivity options, and screen technologies to choose the Sony TV that best matches your lifestyle. With competitive prices, secure online shopping, and dependable customer service, purchasing your next television is simple and convenient.\u003c\/p\u003e\n\u003cp\u003eSee our Sony 50 Inch TVs Collection today and experience exceptional picture quality, intelligent entertainment features, and premium performance from one of the world's most trusted television manufacturers. Whether you are watching movies, streaming shows, following sports, or gaming, a Sony 50-inch TV delivers an impressive entertainment experience built for modern living.\u003c\/p\u003e","products":[{"product_id":"sony-50-inch-smart-android-tv-4k-50x90s","title":"Sony 50 inch Smart Android TV - 4K, 50X90S","description":"\u003cp\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/12_Month_Outside_bab2aaf4-2cb2-42eb-99af-e7511f147681.png?v=1784737063\" alt=\"\"\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/TV_5.png?v=1785857727\" alt=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: center;\"\u003eExperience the thrills of the theatre\u003c\/h3\u003e\n\u003cdiv class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: center;\"\u003eSee all  your favorite movies in a new way with more drama and realism on a 4K TV that's designed to create a real theatre experience at home. Dolby Vision™ brings scenes to life authentically while Dolby Atmos™ fills the room with immersive sound.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg src=\"https:\/\/www.sony.com\/image\/891d64e394f6840e6f2b8e5906d43271?fmt=png-alpha\u0026amp;scl=1\" class=\"media-object iq-img\" alt=\"Dolby Vision \u0026amp; Atmos logo\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\" style=\"text-align: center;\"\u003e\u003cimg alt=\"Sony 50 inch Smart Android TV - 4K, 50X90S\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_44d0888b-3bb3-4902-a0ad-9dab891aa635_480x480.webp?v=1672051726\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"t3-bold editorial-headline js-editorial-headline\"\u003eEnjoy video chat with friends and family on the big screen\u003c\/div\u003e\n\u003cp style=\"text-align: center;\" class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eCatch up with your friends and family on the big screen by connecting your TV to a camera. Compatible cameras are available from Sony, Logitech and more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"display: block; margin-left: auto; margin-right: auto;\" alt=\"Logo of Gioogle Duo\" class=\"media-object iq-img\" src=\"https:\/\/www.sony.com\/image\/6aa216b00a4e9a3403f12ea3e3b0c540?fmt=png-alpha\u0026amp;scl=1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\" style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/2_19554f8f-2b67-4742-8711-4c2d6ce42225_600x600.webp?v=1672051802\" alt=\"Sony 50 inch Smart Android TV - 4K, 50X90S\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h1 aplus-module-2-heading a-text-bold\"\u003eSee your favorite content in a new light\u003c\/h1\u003e\n\u003cdiv class=\"a-section a-spacing-none premium-intro-paragraph\" style=\"text-align: center;\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p2 aplus-module-2-description\"\u003eThe 4K HDR Processor X1 powers the X80J TV to deliver a picture that is smooth and clear, with detailed contrast, and full of rich colors. Enjoy your favorite content just as the original content creator intended, in beautiful 4K HDR.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p2 aplus-module-2-description\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/3_e2b9873c-e916-4785-924b-e1f447917d04_600x600.webp?v=1672051959\" alt=\"Sony 50 inch Smart Android TV - 4K, 50X90S\" style=\"float: none;\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h3 a-text-bold\"\u003eAdvanced color and gradation\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\" style=\"text-align: center;\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p3\"\u003eBy widening the color spectrum, TRILUMINOS Pro, reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise, so picture quality is closer than ever to real life.\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h3 a-text-bold\"\u003eDazzling detail and color with HDR \u0026amp; Dolby Vision\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p3\"\u003eUltra-high resolution and High Dynamic Range (HDR) video content combine to bring dazzling detail, color, and contrast to everything you watch, while keeping a far wider range of brightness. Dolby Vision brings scenes to life with striking highlights, deeper darks, and vibrant colors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cimg alt=\"Sony 50 inch Smart Android TV - 4K, 50X90S\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/4_72942a0f-cb6d-4bb9-8eea-cf86c694d378_480x480.webp?v=1672052161\" style=\"margin-right: 31.4583px; margin-left: 31.4583px; float: none;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Universal","offer_id":45857677082707,"sku":null,"price":1479.0,"currency_code":"AED","in_stock":true},{"title":"Wall Bracket","offer_id":45857677115475,"sku":null,"price":1479.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_46296556-6262-430b-82ec-1ac1d78abeb8.jpg?v=1784794074"},{"product_id":"sony-50-inch-smart-android-tv-4k-50x85k","title":"Sony 50 inch Smart Android TV - 4K, 50X85K","description":"\u003cp\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/12_Month_Outside_8de2e6a9-4a11-4458-84ee-aa59ea496640.png?v=1784646076\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/TV_5.png?v=1785857727\" alt=\"\"\u003e\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch3 style=\"text-align: center;\" class=\"t3-bold editorial-headline js-editorial-headline\"\u003eExperience the thrills of the theatre\u003c\/h3\u003e\n\u003cdiv style=\"text-align: center;\" class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eSee all  your favorite movies in a new way with more drama and realism on a 4K TV that's designed to create a real theatre experience at home. Dolby Vision™ brings scenes to life authentically while Dolby Atmos™ fills the room with immersive sound.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"display: block; margin-left: auto; margin-right: auto;\" alt=\"Dolby Vision \u0026amp; Atmos logo\" class=\"media-object iq-img\" src=\"https:\/\/www.sony.com\/image\/891d64e394f6840e6f2b8e5906d43271?fmt=png-alpha\u0026amp;scl=1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\" style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_44d0888b-3bb3-4902-a0ad-9dab891aa635_480x480.webp?v=1672051726\" alt=\"Sony 50 inch Smart Android TV - 4K, 50X85L\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\"\u003eEnjoy video chat with friends and family on the big screen\u003c\/div\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eCatch up with your friends and family on the big screen by connecting your TV to a camera. Compatible cameras are available from Sony, Logitech and more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg src=\"https:\/\/www.sony.com\/image\/6aa216b00a4e9a3403f12ea3e3b0c540?fmt=png-alpha\u0026amp;scl=1\" class=\"media-object iq-img\" alt=\"Logo of Gioogle Duo\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\" style=\"text-align: center;\"\u003e\u003cimg alt=\"Sony 50 inch Smart Android TV - 4K, 50X85L\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/2_19554f8f-2b67-4742-8711-4c2d6ce42225_600x600.webp?v=1672051802\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003ch1 class=\"aplus-h1 aplus-module-2-heading a-text-bold\"\u003eSee your favorite content in a new light\u003c\/h1\u003e\n\u003cdiv class=\"a-section a-spacing-none premium-intro-paragraph\" style=\"text-align: center;\"\u003e\n\u003cp class=\"aplus-p2 aplus-module-2-description\"\u003eThe 4K HDR Processor X1 powers the X80J TV to deliver a picture that is smooth and clear, with detailed contrast, and full of rich colors. Enjoy your favorite content just as the original content creator intended, in beautiful 4K HDR.\u003c\/p\u003e\n\u003cp class=\"aplus-p2 aplus-module-2-description\"\u003e\u003cimg alt=\"Sony 50 inch Smart Android TV - 4K, 50X85L\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/3_e2b9873c-e916-4785-924b-e1f447917d04_600x600.webp?v=1672051959\" style=\"float: none;\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 class=\"aplus-h3 a-text-bold\"\u003eAdvanced color and gradation\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\" style=\"text-align: center;\"\u003e\n\u003cp class=\"aplus-p3\"\u003eBy widening the color spectrum, TRILUMINOS Pro, reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise, so picture quality is closer than ever to real life.\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e\u003cimg alt=\"Sony 50 inch Smart Android TV - 4K, 50X85L\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/5_08fa1b9f-29cf-4b4b-83ef-580fd030a0d3_600x600.webp?v=1672052112\" style=\"float: none;\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 class=\"aplus-h3 a-text-bold\"\u003eDazzling detail and color with HDR \u0026amp; Dolby Vision\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp class=\"aplus-p3\"\u003eUltra-high resolution and High Dynamic Range (HDR) video content combine to bring dazzling detail, color, and contrast to everything you watch, while keeping a far wider range of brightness. Dolby Vision brings scenes to life with striking highlights, deeper darks, and vibrant colors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/4_72942a0f-cb6d-4bb9-8eea-cf86c694d378_480x480.webp?v=1672052161\" alt=\"Sony 50 inch Smart Android TV - 4K, 50X85L\" style=\"float: none;\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Universal","offer_id":45760825065555,"sku":null,"price":1379.0,"currency_code":"AED","in_stock":true},{"title":"Wall Bracket","offer_id":45760825098323,"sku":null,"price":1379.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_070b9951-a27b-491f-9496-282f309fc97c.jpg?v=1782982799"},{"product_id":"sony-50-inch-android-smart-tv-4k-50x90j","title":"Sony 50 inch Android Smart TV- 4K, 50X90J","description":"\u003cp\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/12_Month_Outside_8de2e6a9-4a11-4458-84ee-aa59ea496640.png?v=1784646076\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/TV_5.png?v=1785857727\" alt=\"\"\u003e\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: center;\"\u003eExperience the thrills of the theatre\u003c\/h3\u003e\n\u003cdiv class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: center;\"\u003eSee all  your favorite movies in a new way with more drama and realism on a 4K TV that's designed to create a real theatre experience at home. Dolby Vision™ brings scenes to life authentically while Dolby Atmos™ fills the room with immersive sound.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg src=\"https:\/\/www.sony.com\/image\/891d64e394f6840e6f2b8e5906d43271?fmt=png-alpha\u0026amp;scl=1\" class=\"media-object iq-img\" alt=\"Dolby Vision \u0026amp; Atmos logo\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony 85 inch Smart Android TV, 85X85J\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_44d0888b-3bb3-4902-a0ad-9dab891aa635_480x480.webp?v=1672051726\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"t3-bold editorial-headline js-editorial-headline\"\u003eEnjoy video chat with friends and family on the big screen\u003c\/div\u003e\n\u003cp style=\"text-align: center;\" class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eCatch up with your friends and family on the big screen by connecting your TV to a camera. Compatible cameras are available from Sony, Logitech and more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"display: block; margin-left: auto; margin-right: auto;\" alt=\"Logo of Gioogle Duo\" class=\"media-object iq-img\" src=\"https:\/\/www.sony.com\/image\/6aa216b00a4e9a3403f12ea3e3b0c540?fmt=png-alpha\u0026amp;scl=1\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/2_19554f8f-2b67-4742-8711-4c2d6ce42225_600x600.webp?v=1672051802\" alt=\"Sony 85 inch Smart Android TV, 85X85J\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h1 aplus-module-2-heading a-text-bold\"\u003eSee your favorite content in a new light\u003c\/h1\u003e\n\u003cdiv style=\"text-align: center;\" class=\"a-section a-spacing-none premium-intro-paragraph\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p2 aplus-module-2-description\"\u003eThe 4K HDR Processor X1 powers the X80J TV to deliver a picture that is smooth and clear, with detailed contrast, and full of rich colors. Enjoy your favorite content just as the original content creator intended, in beautiful 4K HDR.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p2 aplus-module-2-description\"\u003e\u003cimg style=\"float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/3_e2b9873c-e916-4785-924b-e1f447917d04_600x600.webp?v=1672051959\" alt=\"Sony 85 inch Smart Android TV, 85X85J\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h3 a-text-bold\"\u003eAdvanced color and gradation\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p3\"\u003eBy widening the color spectrum, TRILUMINOS Pro, reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise, so picture quality is closer than ever to real life.\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h3 a-text-bold\"\u003eDazzling detail and color with HDR \u0026amp; Dolby Vision\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p3\"\u003eUltra-high resolution and High Dynamic Range (HDR) video content combine to bring dazzling detail, color, and contrast to everything you watch, while keeping a far wider range of brightness. Dolby Vision brings scenes to life with striking highlights, deeper darks, and vibrant colors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cimg style=\"margin-right: 31.4583px; margin-left: 31.4583px; float: none;\" alt=\"Sony 85 inch Smart Android TV, 85X85J\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/4_72942a0f-cb6d-4bb9-8eea-cf86c694d378_480x480.webp?v=1672052161\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Universal","offer_id":45839888220243,"sku":null,"price":1379.0,"currency_code":"AED","in_stock":true},{"title":"Wall Bracket","offer_id":45839888253011,"sku":null,"price":1379.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_09d7e74d-1aee-4eb9-a925-a765e967c723.jpg?v=1784445119"},{"product_id":"sony-50-inch-smart-android-tv-4k-50x73k","title":"Sony 50 inch Smart Android TV - 4K, 50X73K","description":"\u003cp\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/12_Month_Outside_bab2aaf4-2cb2-42eb-99af-e7511f147681.png?v=1784737063\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/TV_5.png?v=1785857727\" alt=\"\"\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: center;\"\u003eExperience the thrills of the theatre\u003c\/h3\u003e\n\u003cdiv class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: center;\"\u003eSee all  your favorite movies in a new way with more drama and realism on a 4K TV that's designed to create a real theatre experience at home. Dolby Vision™ brings scenes to life authentically while Dolby Atmos™ fills the room with immersive sound.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg src=\"https:\/\/www.sony.com\/image\/891d64e394f6840e6f2b8e5906d43271?fmt=png-alpha\u0026amp;scl=1\" class=\"media-object iq-img\" alt=\"Dolby Vision \u0026amp; Atmos logo\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony 50 inch Smart Android TV - 4K, 50X77L\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_44d0888b-3bb3-4902-a0ad-9dab891aa635_480x480.webp?v=1672051726\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"t3-bold editorial-headline js-editorial-headline\"\u003eEnjoy video chat with friends and family on the big screen\u003c\/div\u003e\n\u003cp style=\"text-align: center;\" class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eCatch up with your friends and family on the big screen by connecting your TV to a camera. Compatible cameras are available from Sony, Logitech and more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"display: block; margin-left: auto; margin-right: auto;\" alt=\"Logo of Gioogle Duo\" class=\"media-object iq-img\" src=\"https:\/\/www.sony.com\/image\/6aa216b00a4e9a3403f12ea3e3b0c540?fmt=png-alpha\u0026amp;scl=1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\" style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/2_19554f8f-2b67-4742-8711-4c2d6ce42225_600x600.webp?v=1672051802\" alt=\"Sony 50 inch Smart Android TV - 4K, 50X77L\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h1 aplus-module-2-heading a-text-bold\"\u003eSee your favorite content in a new light\u003c\/h1\u003e\n\u003cdiv class=\"a-section a-spacing-none premium-intro-paragraph\" style=\"text-align: center;\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p2 aplus-module-2-description\"\u003eThe 4K HDR Processor X1 powers the X80J TV to deliver a picture that is smooth and clear, with detailed contrast, and full of rich colors. Enjoy your favorite content just as the original content creator intended, in beautiful 4K HDR.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p2 aplus-module-2-description\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/3_e2b9873c-e916-4785-924b-e1f447917d04_600x600.webp?v=1672051959\" alt=\"Sony 50 inch Smart Android TV - 4K, 50X77L\" style=\"float: none;\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h3 a-text-bold\"\u003eAdvanced color and gradation\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\" style=\"text-align: center;\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p3\"\u003eBy widening the color spectrum, TRILUMINOS Pro, reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise, so picture quality is closer than ever to real life.\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h3 a-text-bold\"\u003eDazzling detail and color with HDR \u0026amp; Dolby Vision\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p3\"\u003eUltra-high resolution and High Dynamic Range (HDR) video content combine to bring dazzling detail, color, and contrast to everything you watch, while keeping a far wider range of brightness. Dolby Vision brings scenes to life with striking highlights, deeper darks, and vibrant colors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cimg alt=\"Sony 50 inch Smart Android TV - 4K, 50X77L\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/4_72942a0f-cb6d-4bb9-8eea-cf86c694d378_480x480.webp?v=1672052161\" style=\"margin-right: 31.4583px; margin-left: 31.4583px; float: none;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Universal","offer_id":42150825918547,"sku":null,"price":1149.0,"currency_code":"AED","in_stock":true},{"title":"Wall Bracket","offer_id":42150825951315,"sku":null,"price":1149.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_84349230-993c-4428-8629-bc8323df2d10.jpg?v=1747578029"},{"product_id":"sony-50-inch-bravia-3-android-smart-tv-4k-50s30","title":"Sony 50 inch Bravia 3 Android Smart TV - 4K, 50S30","description":"\u003cp\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/12_Month_Outside_8de2e6a9-4a11-4458-84ee-aa59ea496640.png?v=1784646076\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/TV_5.png?v=1785857727\" alt=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch3 class=\"t3-bold editorial-headline js-editorial-headline\" style=\"text-align: center;\"\u003eExperience the thrills of the theatre\u003c\/h3\u003e\n\u003cdiv class=\"p3  editorial-body-copy js-editorial-body-copy\" style=\"text-align: center;\"\u003eSee all  your favorite movies in a new way with more drama and realism on a 4K TV that's designed to create a real theatre experience at home. Dolby Vision™ brings scenes to life authentically while Dolby Atmos™ fills the room with immersive sound.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg src=\"https:\/\/www.sony.com\/image\/891d64e394f6840e6f2b8e5906d43271?fmt=png-alpha\u0026amp;scl=1\" class=\"media-object iq-img\" alt=\"Dolby Vision \u0026amp; Atmos logo\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" alt=\"Sony 85 inch Smart Android TV - 4K, 85X77L\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_44d0888b-3bb3-4902-a0ad-9dab891aa635_480x480.webp?v=1672051726\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"t3-bold editorial-headline js-editorial-headline\"\u003eEnjoy video chat with friends and family on the big screen\u003c\/div\u003e\n\u003cp style=\"text-align: center;\" class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eCatch up with your friends and family on the big screen by connecting your TV to a camera. Compatible cameras are available from Sony, Logitech and more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"display: block; margin-left: auto; margin-right: auto;\" alt=\"Logo of Gioogle Duo\" class=\"media-object iq-img\" src=\"https:\/\/www.sony.com\/image\/6aa216b00a4e9a3403f12ea3e3b0c540?fmt=png-alpha\u0026amp;scl=1\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/2_19554f8f-2b67-4742-8711-4c2d6ce42225_600x600.webp?v=1672051802\" alt=\"Sony 85 inch Smart Android TV - 4K, 85X77L\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h1 aplus-module-2-heading a-text-bold\"\u003eSee your favorite content in a new light\u003c\/h1\u003e\n\u003cdiv style=\"text-align: center;\" class=\"a-section a-spacing-none premium-intro-paragraph\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p2 aplus-module-2-description\"\u003eThe 4K HDR Processor X1 powers the X80J TV to deliver a picture that is smooth and clear, with detailed contrast, and full of rich colors. Enjoy your favorite content just as the original content creator intended, in beautiful 4K HDR.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p2 aplus-module-2-description\"\u003e\u003cimg style=\"float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/3_e2b9873c-e916-4785-924b-e1f447917d04_600x600.webp?v=1672051959\" alt=\"Sony 85 inch Smart Android TV - 4K, 85X77L\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h3 a-text-bold\"\u003eAdvanced color and gradation\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\" class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p3\"\u003eBy widening the color spectrum, TRILUMINOS Pro, reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise, so picture quality is closer than ever to real life.\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 style=\"text-align: center;\" class=\"aplus-h3 a-text-bold\"\u003eDazzling detail and color with HDR \u0026amp; Dolby Vision\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp style=\"text-align: center;\" class=\"aplus-p3\"\u003eUltra-high resolution and High Dynamic Range (HDR) video content combine to bring dazzling detail, color, and contrast to everything you watch, while keeping a far wider range of brightness. Dolby Vision brings scenes to life with striking highlights, deeper darks, and vibrant colors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cimg style=\"margin-right: 31.4583px; margin-left: 31.4583px; float: none;\" alt=\"Sony 85 inch Smart Android TV - 4K, 85X77L\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/4_72942a0f-cb6d-4bb9-8eea-cf86c694d378_480x480.webp?v=1672052161\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Universal","offer_id":45839783329875,"sku":null,"price":1429.0,"currency_code":"AED","in_stock":true},{"title":"Wall bracket","offer_id":45839783362643,"sku":null,"price":1429.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_4bf841de-76fa-4eaa-8fe2-5944c9c5a4cc.jpg?v=1784445053"},{"product_id":"sony-50-inch-smart-android-tv-4k-50x85j","title":"Sony 50 inch Smart Android TV - 4K, 50X85J","description":"\u003cp\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/Web_12_63e984fc-2eb1-419c-b857-256ed1e73edb.png?v=1785771198\" alt=\"\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/TV_DU_Universal_-_AB_f903ea27-ba65-40db-95f7-5d3c622167f3.png?v=1785771219\" alt=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003ch3 style=\"text-align: center;\" class=\"t3-bold editorial-headline js-editorial-headline\"\u003eExperience the thrills of the theatre\u003c\/h3\u003e\n\u003cdiv style=\"text-align: center;\" class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eSee all  your favorite movies in a new way with more drama and realism on a 4K TV that's designed to create a real theatre experience at home. Dolby Vision™ brings scenes to life authentically while Dolby Atmos™ fills the room with immersive sound.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cimg style=\"display: block; margin-left: auto; margin-right: auto;\" alt=\"Dolby Vision \u0026amp; Atmos logo\" class=\"media-object iq-img\" src=\"https:\/\/www.sony.com\/image\/891d64e394f6840e6f2b8e5906d43271?fmt=png-alpha\u0026amp;scl=1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\" style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/1_44d0888b-3bb3-4902-a0ad-9dab891aa635_600x600.webp?v=1672051726\" alt=\"Sony 50 inch Smart Android TV - 4K, 50X85J\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"t3-bold editorial-headline js-editorial-headline\"\u003eEnjoy video chat with friends and family on the big screen\u003c\/div\u003e\n\u003cp class=\"p3  editorial-body-copy js-editorial-body-copy\"\u003eCatch up with your friends and family on the big screen by connecting your TV to a camera. Compatible cameras are available from Sony, Logitech and more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"addon addon-logo\"\u003e\n\u003cdiv class=\"addon-mo addon-inner clearfix\"\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\" style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/www.sony.com\/image\/6aa216b00a4e9a3403f12ea3e3b0c540?fmt=png-alpha\u0026amp;scl=1\" class=\"media-object iq-img\" alt=\"Logo of Gioogle Duo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\" style=\"text-align: center;\"\u003e\u003cimg alt=\"Sony 50 inch Smart Android TV - 4K, 50X85J\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/2_19554f8f-2b67-4742-8711-4c2d6ce42225_600x600.webp?v=1672051802\" style=\"margin-bottom: 16px; float: none;\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"addon-media pull-left no-max-width\"\u003e\n\u003ch1 class=\"aplus-h1 aplus-module-2-heading a-text-bold\" style=\"text-align: center;\"\u003eSee your favorite content in a new light\u003c\/h1\u003e\n\u003cdiv class=\"a-section a-spacing-none premium-intro-paragraph\" style=\"text-align: center;\"\u003e\n\u003cp class=\"aplus-p2 aplus-module-2-description\"\u003eThe 4K HDR Processor X1 powers the X80J TV to deliver a picture that is smooth and clear, with detailed contrast, and full of rich colors. Enjoy your favorite content just as the original content creator intended, in beautiful 4K HDR.\u003c\/p\u003e\n\u003cp class=\"aplus-p2 aplus-module-2-description\"\u003e\u003cimg alt=\"Sony 50 inch Smart Android TV - 4K, 50X85J\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/3_e2b9873c-e916-4785-924b-e1f447917d04_600x600.webp?v=1672051959\" style=\"float: none;\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 class=\"aplus-h3 a-text-bold\" style=\"text-align: center;\"\u003eAdvanced color and gradation\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\" style=\"text-align: center;\"\u003e\n\u003cp class=\"aplus-p3\"\u003eBy widening the color spectrum, TRILUMINOS Pro, reproduces more colors than a conventional television. It analyzes and processes data in every image to make colors even more natural and precise, so picture quality is closer than ever to real life.\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"aplus-p3\"\u003e\u003cimg alt=\"Sony 50 inch Smart Android TV - 4K, 50X85J\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/5_08fa1b9f-29cf-4b4b-83ef-580fd030a0d3_600x600.webp?v=1672052112\" style=\"float: none;\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"a-section a-spacing-none column-heading\"\u003e\n\u003ch1 class=\"aplus-h3 a-text-bold\"\u003eDazzling detail and color with HDR \u0026amp; Dolby Vision\u003c\/h1\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"a-section a-spacing-none column-description\"\u003e\n\u003cp class=\"aplus-p3\"\u003eUltra-high resolution and High Dynamic Range (HDR) video content combine to bring dazzling detail, color, and contrast to everything you watch, while keeping a far wider range of brightness. Dolby Vision brings scenes to life with striking highlights, deeper darks, and vibrant colors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp class=\"aplus-p3\"\u003e \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/4_72942a0f-cb6d-4bb9-8eea-cf86c694d378_600x600.webp?v=1672052161\" alt=\"Sony 50 inch Smart Android TV - 4K, 50X85J\" style=\"float: none;\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Universal","offer_id":45902687404115,"sku":null,"price":1149.0,"currency_code":"AED","in_stock":true},{"title":"Wall Bracket","offer_id":45902687436883,"sku":null,"price":1149.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/files\/65X85J.png?v=1785771418"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0574\/4522\/0435\/collections\/1_9cf01ed8-7fcd-42ae-b670-d1915f67d603.jpg?v=1786033907","url":"https:\/\/alfashop.ae\/collections\/sony-50-smart-tv.oembed","provider":"AlfaShop.ae","version":"1.0","type":"link"}